Can an HTTPS site be the referrer for an HTTP site?

When site A uses the HTTPS protocol, and site B uses HTTP, the referrer is not passed along when going from site A to site B. As a result, the source of the visit to site B will be Direct access.

If you wish to know your site's referrers despite the difference in protocol, here's what we recommend:

Use of our xtor campaign tracking

Use of the xtref parameter on redirect links; it forces communication of the referrer to the site

For example, the URL becomes This way, our tag will be able to detect the xtref that's in the query string.

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