Frequency Analysis

The frequency analysis provides a very interesting view into the repeated visits users make on your websites. In this analysis two views are available: "daily visits" and "number of days with visits".

Daily Visits:

The "daily visits" view illustrates via a bar graph and table the number of visits made per day by visitors over the analysis period.

Exemple: On a given week visitors A and B visit a website:

  Number of visits per day
  Visitor A Visitor B
Monday 3 2
Tuesday 0 2
Wednesday 3 0
Thursday 2 0
Friday 2 1
Saturday 0 0
Sunday 0 0

 

The visits will be accounted for in the following way in the interface:

Frequency Visitor A Visitor B
1 0 1
2 1 1
3 1 0

 

Note: A user visiting a website the same number of times on two different days will only be counted once for that given frequency.

Number of days with visit:

The "number of days with visit" analysis highlights the number of days on which users visited the site(s) over the reporting period. The frequences are bracketed to make the amount of data less overwhelming: 1 days with visit, 2-5, 6-10, 10-20, 21-50, 51-100, >100.

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